Planual rule regarding checking in with end users frequently.

Put your end users at the heart of your process. Check in with them during the design phase to learn what their needs are and help define what and how you build your user experience.

Check in with your end users during the build process to ensure you're on the right track.

Check in after go-Live to make sure everything is working well for your end users.

Interview users for the initial check in, then talk them through your ideas and pages during your building process. Afterward, you can interview them or have them use the system and watch them as they do. See where they get stuck or are having trouble and make adjustments to suit their needs.